A community platform and loyalty program connecting SMES sustainable businesses and likeminded consumers.
The problem today is that small and medium sized sustainable businesses do not have sophisticated digital tools to connect better with consumers, expand their business offer and become mainstream. We are a small start-up on a mission to solve a rather ambition problem. What we are creating, prototyping and testing with few small businesses is a Loyalty program:
On the on boarding part customers state the causes that they care about the most and then they are connected through the app with the businesses committed to this particular cause. Loyalty points are distributed via the app and customers store all their points in a single wallet on their app.
The second part is the business dashboard that the business installs which A. Allows the business to create a digital profile and explain what makes it special and sustainable. We are working on creating a set of objective criteria that businesses need to fulfil in order to qualify for the platform B. Allows the business to easily set up and automate the types of promotions, frequency of rewards to engage their customers and finally it allows through the dashboard to monitor the success of various promotional offers in order to continuously improve the efficiency of the program and to increate user engagement.