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From payment processor to value service provider

  • 4-7 Team Size
  • 2020 Founding Year
  • Switzerland Location
  • Company, no funding Project Status
  • Website
  • digital payments, fintech, Global, Insurance, insurtech Markets

Digital payment is growing, and banks are doing a tremendous job in providing their customers with the ability to pay digitally in a convenient, secure and efficient manner. We, at Lyyna, believe that banks can create additional value by:

  • Understanding the customer context (why did she/he makes the payment?)
  • Offering the customers the relevant value-added service(s), tailored to her/his individual needs

It will make digital banking more personal, increase the loyalty of the customers and open new revenue streams for the banks.

For the MVP we are focussing on providing single item insurance based on the payment data. This short video (90 sec) explains well Lyyna's value proposition:


Habib Gzara